There are many fundamentals involved in the process to creating a successful marketing program. This success is critical for any business to survive and thrive pass the initial phases of its life cycle. When looking at the whole of any marketing success, being clear about who your ideal customer (avatar) is dramatically increases the success […]
Learn several clever ways to make 30 second “elevator” connections rather than giving 30 seconds pitches so that we can make the most of every opportunity. Have a dialogue instead of a monologue.
Whisper Marketing™ is part of our “build the little yeses to get to the big YES” strategy. The scope of what we do here is much like most marketing: get maximum exposure, proliferate the brand, engage the prospect and close the deal. The whole goal of this marketing strategy is to make selling easy. Great […]
It’s often hard to get others to understand what you do or inspire people to join our cause. If we look at examples from Apple and Martin Luther King Jr, we find that they share their ideas in a different way than others like them. Fundamentally, businesses and individuals who are able to communicate from […]
An interview with Stephen Dubner, co-author of Think Like a Freak, who discusses how to challenge conventional thinking and improve your decision-making. *** BONUS VIDEO *** Microsoft in Business Opening Keynote: Think Like A Freak To Transform Business https://youtu.be/Eclz6sL6rbQ
Have you ever wondered how people say yes to one thing as opposed to another? Surprisingly, everyone can chooses some of these 6 different methods to get what they want. Question is, do you have the patience to work through all of them to get there?